Aquarela | Não é apenas uma festa.
Aquarela é uma marca de artigos de festas localizada em
Minas Gerais, que cultiva a ideia de que uma festa não é apenas
um evento, mas sim um momento especial de união e alegria.
Nosso objetivo foi transmitir proximidade e alegria, enfatizando que
uma festa é um momento de celebração, amor e união. Aquarela ajuda
você a organizar tudo sem se preocupar, permitindo que você faça quem
você ama feliz.
Enfrentamos o desafio de posicionar a marca no mercado, destacando
sua abordagem centrada no cliente e seus valores de união e alegria, diferenciando dos concorrentes consolidados através de uma comunicação simples e conexão emocional com o público-alvo.
EN
Aquarela is a party supplies brand located in Minas Gerais, which promotes the idea that a party is not just an event, but rather a special moment of unity and joy.Our goal was to convey closeness and joy, emphasizing that a party is a moment of celebration, love, and unity. Aquarela helps you organize everything without worrying, allowing you to make your loved ones happy. We faced the challenge of positioning the brand in the market, highlighting its customer-centric approach and its values of unity and joy, setting it apart from established competitors through simple communication and emotional connection with the target audience.
EN
Aquarela is a party supplies brand located in Minas Gerais, which promotes the idea that a party is not just an event, but rather a special moment of unity and joy.Our goal was to convey closeness and joy, emphasizing that a party is a moment of celebration, love, and unity. Aquarela helps you organize everything without worrying, allowing you to make your loved ones happy. We faced the challenge of positioning the brand in the market, highlighting its customer-centric approach and its values of unity and joy, setting it apart from established competitors through simple communication and emotional connection with the target audience.
